Wine fairs and harvest festivals combine tickets, tastings, wineries, transport and on-site sales. A connected system prevents queues and provides operational control from the first booking to the final till close.
A wine fair or harvest festival brings together visitors, wineries, food vendors, tastings and cultural activities in a venue where demand changes throughout the day. Managing each service separately creates queues, hard-to-reconcile vouchers and limited visibility of actual attendance.
QR ticketing coordinates sales, entry, tastings and POS on one platform.
1. Sell tickets by day and time slot
Organisers can configure morning or afternoon passes, multi-day tickets, early rates and tasting quotas. Online sales, box offices and kiosks share availability to prevent overselling.
General venue entry
Tasting bundles
Reserved-seat tastings
Combined admission and transport
2. Verify age and entry conditions
The purchase flow can distinguish adult, companion and child tickets. At entry, staff scan the QR and perform an ID check when required, without retaining unnecessary personal data.
3. Digitise tastings without losing control
Bundles can link a fixed number of samples to a QR or wristband. Each winery records redemption and prevents duplicates, while organisers see aggregate consumption.
| Operation | Digital control | Benefit |
|---|---|---|
| Entry | Unique QR | Shorter queues |
| Tasting | Recorded redemption | Clear settlement |
| Masterclass | Quota and time | Protected capacity |
| Sale | Connected POS | Live data |
4. Manage reusable glasses
Admission can include a glass, a deposit or a collection point. The system records issues and returns, simplifies reconciliation and reduces end-of-day incidents.
5. Connect wineries and POS
POS terminals sell products, extra bundles and merchandise with catalogues tailored to each stand. Reports by winery, terminal and shift simplify closing and settlements.
6. Coordinate shuttles and parking
Bus slots or parking reservations can be added during checkout. The same QR confirms the booked service and helps distribute arrivals and departures safely.
7. Measure to improve the next edition
Sales by channel, hourly arrivals, tasting occupancy and consumption by zone help refine quotas, staffing and schedules. Woolando connects ticketing, QR, POS, kiosks and auxiliary services across the visitor journey.